Since the beginning of China’s opening up in the 1980’s, China’s travel industry has transformed into one of the world’s most-watched inbound and outbound tourism markets. China is already the world’s largest outbound travel market, and is expected to grow further. Following substantial increases in disposable income, the number of outbound trips from China is estimated to reach 178.4 million per year by 2022, with related expenditure expected to reach nearly 200 billion USD. Chinese travelers are also ranked among the top spenders on a per-trip basis.

Join us for a talk by Wendy Min, Director of International Affairs for Ctrip Group, as she shares her insights into China’s booming tourism sector.

The talk will be followed by Q&A session. You can also stick around after the talk for networking over drinks and a performance from the Wooden Box’s house jazz band!


Access the Eventbrite page here.

About Wendy Min

Wendy is Director of International Affairs for Ctrip Group, which includes Qunar, Ctrip, Skyscanner and She also works in crisis management and supporting international business development.

She worked in sales and marketing for suppliers of Apple and Microsoft in Shanghai prior to her role at Ctrip Group.

She was a former journalist at CNBC where along with the team, she was awarded .the New York Festivals Silver World Medal for Current Affairs Program Inside China’s One Child Policy. She has worked with multiple media outlets such as Al Jazeera, CNN, CCTV , Bloomberg, Reuters etc.

Prior to her journalism career, she was an educator specializing in supporting Indigenous students at Australian universities. She was a classroom teacher for Kindergarten and Year 6 before making the switch to journalism and communications.

She has also translated books and several policy papers for various clients. Her latest completed translation work was for 24th Street- Nominated for Best Documentary at the 55th Golden Horse Awards in 2018.

This event is brought to you in collaboration with the Australia Global Alumni network.

Shanghai- China’s Booming Tourism Market (Wed, July 3)
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